Privacy
Policy

We collect several categories of information to provide and improve the Services:

1.1 Information You Provide

• Account Information: Company name, contact name, email address, phone number, business address, and password credentials when you register for an account.
• Campaign and Creative Information: Campaign briefs, line items, creative assets, and targeting parameters you configure in the platform.
• Audience Information: First-party audience segments and related identifiers you upload or direct us to activate, which you confirm you are entitled to use.
• Billing Information: Subscription plan and seat count, billing contact, and invoicing details associated with your account.
• Communications: Content of messages, support tickets, and feedback you submit to us.

1.2 Information Collected Automatically

• Usage Data: IP addresses, browser type, device information, pages visited, time spent on pages, and referring URLs.
• Campaign Events: Delivery and reporting events such as impressions, clicks, and view-through activity recorded across the campaigns you run.
• Cookies and Tracking: We use essential cookies for authentication and session management. Analytics cookies collect aggregated usage data.

1.3 Information from Third Parties

• Vendors that help us operate and secure the platform, such as cloud hosting, email delivery, and analytics providers.
• Partners and services you choose to authorize or link to your account.
• Publicly available sources used to keep business contact details accurate.

We use the collected information for the following purposes:

• To provide, maintain, and improve the Services.
• To run, serve, and measure the campaigns you configure, and to report on their performance.
• To activate first-party audiences on your instruction, with consent carried through from collection.
• To communicate with you about your account, updates, and support inquiries.
• To detect, prevent, and investigate fraud, platform abuse, and invalid activity.
• To comply with legal obligations and enforce our agreements.
• To analyze usage patterns and improve platform performance and user experience.
• To send relevant product communications (with your consent where required by law).

We do not sell your personal data. We may share information in the following circumstances:

• Service Providers: With trusted vendors who help us operate the platform (cloud hosting, email delivery, analytics, and support tooling), under contracts that limit their use of the data.
• Partners You Authorize: With parties you direct us to share data with as part of running your campaigns.
• Legal and Regulatory: With authorities or as required by applicable law, court order, or governmental regulation.
• Business Transfers: In a merger, acquisition, or sale of all or a portion of our assets.
• With Your Consent: With your explicit direction or consent.

We maintain technical and organizational measures designed to protect your information:

• Encryption of data in transit using TLS and of stored data, with access controls at every layer.
• Hashing of audience identifiers before activation, so raw identifiers are not used in targeting.
• Multi-factor authentication and role-based access controls across the platform.
• Penetration testing on a scheduled cadence, with findings tracked to resolution.
• Employee training on data protection and privacy practices.

• The duration of your account and use of the Services.
• Legal obligations that require us to keep certain records.
• Pending or anticipated litigation or regulatory inquiries.

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we keep about you.
• Correction: Request correction of inaccurate or incomplete information.
• Deletion: Request deletion of your personal data, subject to legal retention obligations.
• Portability: Request transfer of your data in a structured, machine-readable format.
• Objection: Object to certain processing activities, including direct marketing.
• Limiting processing: Ask us to limit processing under certain circumstances.

To exercise these rights, please contact us at [email protected]. We will respond within the timeframe required by applicable law.

Consent choices are carried through from collection to activation, so the preferences people express follow their data as it moves across the platform. We use essential cookies for authentication and session management, and analytics cookies for aggregated measurement. You can control cookies through your browser settings, and the Advertising Policy describes the standards we apply to the campaigns that run on the platform.

As a global advertising platform, your information may be transferred to and processed in countries other than your country of residence, including the United States where our primary systems are hosted. We put appropriate safeguards in place for such transfers, aligned to recognised data-protection frameworks, including Standard Contractual Clauses where applicable.

• Terms of Service — the agreement that governs your use of the platform.
• Refund Policy — subscription billing, cancellations, and refunds.
• Advertising Policy — the content standards every campaign must meet.